LED-Wiz™ 32-port USB Compatible Lighting and Output Controller
[LEDWIZ01]

This is awesome! I've also used <competitor's product> (which is a fine product, btw). However, I found the Led-Wiz easier to install. With the <competitor's product>, I had to make my own custom wires to connect my LEDs. I was using GGG's RGB LEDs with the bare wires. This meant trial-and-error finding the right pins to insert into the <competitor's product>'s IDE style slots. What a pain. It took me several weeks to get the right parts and hours stripping and crimping.

With the Led-Wiz on the other hand it was a much simpler process. Just strip the RGB LED wires and attach them to the terminals. I spent a fraction of the time wiring the LED parts of the control panel.

In terms of usefulness, I have found the Led-Wiz to be well supported by all the 3rd party software that I've tried for LED animation. Overall this is a great product and it's easy to use and setup. Highly recommended!

<edited to remove competing product name>